Why It Pays to Be Impulsive

June 28, 2016

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Are you impulsive? The answer usually gets taken in two ways: say “yes” and you’re told to slow down, but reply “no” and you’re told to live a little more!

The truth is, being impulsive has its ups and downs, particularly when it comes to money. With short-term, payday loans so accessible, it’s all too easy to get into debt on a whim, especially with the buy now pay later attitude that seems to be popular. Does this sound familiar? The trouble is, you’re buying now and paying a lot more than you need to, for a lot longer than you should.

However, there is a better way to be impulsive with your money. We call it impuseSave® and it’s the world’s first investment top-up technology that lets you add as little as £1 to your ISA, GIA or Pension on-the-go.

Compound Your Investments

With impulseSave®, you can top-up your investments 24/7 online, or via our tablet and smartphone apps. There are no barriers to adding small amounts to your accounts. There’s no paperwork and no application – just your money invested as you want, into the accounts you’ve already set up.

So, instead of spending another £5 on a coffee and cake today, add it to your ISA. You’ll be amazed at how it can grow. If you replace a daily £5 expense with a £5 impulseSave®, you can add an extra £150 to your investments over 30 days. With a hypothetical 5% return on your investment, that daily £5 could potentially become over £23,000 in a decade.

That’s the power of impulseSave® – it all adds up.

Make the Most of Market Uncertainty

Amid fears after the Brexit result, the financial markets are rather volatile and may have made you think twice about topping-up your investments.

The good news is that uncertainly is normal and volatility is often short-term. By using impulseSave® to top-up when the markets fall and you’re behind your goal, you can buy into funds at cheaper prices and put yourself in a great position to benefit when the market recovers.

Don’t Put It Off

Acting on impulse means acting now. If you put it off, you won’t see your money compound and grow. Instead, you’ll have bought one more coffee and spent your money. That financial dream you have, whether it’s buying a new house or early retirement, is no closer.

Instead, you can invest on impulse now and get your money working harder, in professionally managed funds with award-winning technology used by close to 20% of UK financial advisers.

Remember, if you think impulseSave® sounds like a great idea but you put it off, you’ll lose the opportunity. That’s how impulse works, act now or it’s gone and you’ll find yourself standing in a queue at the coffee shop once again.

Be Impulsive

Try impulseSave® for yourself. We believe it will revolutionise the way you think about investments and help you reach your financial goals faster.

You can impulseSave® into your True Potential ISA, GIA or Pension online or through our iOS and Android apps for tablets, smartphones and smartwatches.

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Your capital is at risk. Investments can fluctuate in value and you may not get back the amount you invest. Past performance is not a guide to future performance. Tax rules can change at any time.

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